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12 Best WordPress Fashion Blog Themes (2024)

wordpress fashion blog themes

Hey fashionistas, welcome to my review of the ultimate WordPress fashion blog themes.

It doesn’t matter what’s your style, I know you’ll find the perfect solution to start your online project quickly.

And easily!

All these themes require 0 experience, perfect for beginners but equally epic for experts.

The only thing that’s necessary is YOUR CREATIVITY, all the rest is a piece of cake.

Fashion blogs and magazines, build your thing effortlessly.

This post covers:

Every theme is also 100% responsive, following all the latest web trends.

You’ll feel good regardless of the theme you pick.

How We Tested WP Fashion Blog Themes

Instead of just listing a bunch of good-looking themes, we go a few steps further by thoroughly analyzing each.

This allows us to create a collection with the most promising and trustworthy tools you can use for years.

The first thing on our list is to review overall ratings, read user reviews/feedback and check update frequency.

The latter is especially important because it ensures the theme works with the latest WP version, plus it stays bug-free. Not just that, but you can also expect new features with updates (so cool!).

After the initial 50 that we tested, we were down to 20 by doing the above.

Next came reading through the documentation and chatting with the support team. Hey, you need a reliable theme!

We then installed each WordPress theme on ULTIDA’s demo website, where we tested and tried each solution to see how easy it is to use, how flexible the customizations are and the compatibility with WordPress page builders and plugins.

But we also didn’t miss inspecting the loading speed because you don’t want an overloaded theme that takes the website forever to load!

(You may also want to read our beginner-friendly guide on picking a fast WP theme.)



  • Best Overall Fashion Blog Theme: LaFeminite
  • Best Fashion Blog Elementor Theme: Kayleen
  • Best Fashion Blog WPBakery Theme: Gillion
  • Best Fashion Blog WooCommerce Theme: Sayville

Best WordPress Themes For Fashion Blogs

1. Kayleen

kayleen wordpress fashion blog magazine theme
Your keen eye for style will not go unnoticed with aid of the beautiful Kayleen fashion blog theme.

Clean and minimal Kayleen is a JOY to work with!

It is fully responsive, optimized for speed (perfect for impatient web users), and SEO-friendly (a path to a better score in Google).

Personally, Elementor page builder (included!) always has all my bases covered. You just drag and drop in real-time, which requires 0 coding skills.


Moreover, Kayleen offers numerous layouts, pagination types, post formats, and sticky sidebar.

Choose the best outfit of the day – Kayleen.

Kayleen features:


2. LaFeminite

lafeminite wordpress lifestyle fashion blog theme
LaFeminite WordPress fashion blog theme understands that the KEY of fashion is its visuals.

Got your eye on the latest trends?


Create a blog and write about season trends, new arrivals, advice, and latest innovations like every serious fashionista.

Note: LaFeminite comes with 100+ help articles (crazy!).

Also, LaFeminite allows you to mix and match elements, and adjust colors or fonts. Oh, you can even fully translate this theme. Easy and quick language change!

As a bonus, you get an extensive setup guide and automatic FREE updates. All good for me!

LaFeminite features:

  • 520+ sales
  • 4.5+ star rating
  • Great video tutorials
  • Niche theme
  • Price: $89 (may vary)

3. Sayville

sayville wp fashion blog theme
Effortlessly share your love for modern style with Sayville’s soft and POSH design.

Sayville is fully compatible with Elementor page builder; meaning it has never been so SIMPLE to build a site without coding & design skills.

Plus, you can sell products online due to the built-in shop.

Easy peasy.

Moreover, Sayville includes all images – for FREE!

Enjoy dozens of WP widgets, color options, layouts, Google fonts, and icons. Deck Sayville out exactly as you fancy.

IMPORTANT: don’t forget to connect Sayville with your social media accounts (a great way to spread your content).

Pop over to Sayville!

Sayville features:


4. Blueprint

blueprint wordpress fashion blog and magazine theme
Hello, fashion! And HELLO, Blueprint WordPress fashion blog theme style icon.

You can import Blueprint with one click (choose from nine homepages) and adjust to your personal style – right away!

Pick from fonts, post blocks, review boxes, animations, and colors.

Moreover, different post layouts allow endless combinations and looks. Plus, I love it when I can turn on dark mode for an AWESOME viewing experience.

I definitely recommend it.

Also, check out advanced WP popups for a newsletter, a cookie notice, or a promotion. Put your site to good use.

The Blueprint should be on your radar!

Blueprint features:

  • 1,100+ sales
  • 4.7+ star rating
  • WooCommerce integration
  • Video background
  • Price: $69 (may vary)

5. Chloé

chloe wordpress personal fashion blog theme
Come and meet your new BESTIE – Chloé WordPress fashion blog theme. Simplicity is key. In life, and style.

You can easily activate a chosen demo without any hidden fees. You can use Chloé exactly as it is or change it to your unique preferences.

Everything about it is user-friendly and beginner-approved.

Modern Chloé is optimized for SMOOTH performance including lazy loading, responsive design, SEO friendliness, and speed.

Furthermore, you can create subscription forms (a breeze to make) and grow your audience with Contact Form 7. I think you will also like brilliant MailChimp – one of my fav tools (hint hint).

Upgrade your look with Chloé.

Chloé features:

  • 400+ sales
  • 4.8+ star rating
  • Multi (guest) author support
  • Predefined advertising (or monetize your blog with these WP advertising plugins)
  • Price: $69 (may vary)

6. Applique

applique fashion blog theme
Timeless Applique WordPress fashion blog theme is essential for showcasing your chic wardrobe and something I look forward to telling you all about.

Applique comes with various post formats for your gallery, blog, audio, and video content. Super easy to assemble – usability and functionality are excellent!

You can earn money from your passion and monetize your blog with affiliate links, advertising space, or banners using Applique.

This stuff is GOLD.

Oh, and a full-wide Instagram feed in the footer is a smart way for your visitors to experience your brand (get noticed & get sales).

REPEAT after me: I need Applique!

Applique features:


7. Kicker

kicker wp fashion blog theme
Every girl (and boy, who am I kidding) needs a modern blog that is great for posh outfits, chic ideas, and amazing style tips.

The Kicker WordPress fashion blog theme is one of the best investments you can make!

Change the game of building a site with the Gutenberg and Elementor editors (you can choose which one to use – LUCKY), both super fast and simple to use.

Yup, no need for paying professionals – you can DO IT.

Moreover, you can create a multi-column navigation with the mega menu, and even insert any content you need (links, banner ads …).

Plus, newsletter popups & MailChimp integration are a great aid to grow your email list.

Activate Kicker today!

Kicker features:

  • 2,500+ sales
  • 4.7+ star ratings
  • 1,000+ layout variations (!)
  • Multilingual theme support
  • Price: $59 (may vary)

8. Buzz

buzz wordpress fashion and lifestyle blog theme
Give your online space a unique – signature look with the fresh Buzz fashion blog theme.

Buzz comes with fifteen gorgeous demos (one-click import). And if you are like me you will play with numerous post and page layouts ’till you find the winning combination.

I love my job.

Moreover, Buzz includes flexible header styles (set it as a sticky or normal header) and you can even add a STUNNING parallax theme effect for header background video or image.


Not enough time? You are not alone.

A built-in archive page with a useful search bar is a fix for site organization so that your visitors can find everything they need double-quick.

Let’s Go!

Buzz features:

  • 7,200+ sales
  • 4.8+ star ratings
  • Built-in cookie policy
  • Custom header & footer builder
  • Price: $59 (may vary)

9. Rima

rima personal fashion blog theme
Rima includes everything you need for a successful blog. Choose from elegant typography options, unlimited colors, tons of widgets, various WP sidebars, and pre-made layouts.

Of course, it comes with social media icons, so you can show how sociable you are. Translation into different languages?

A piece of CAKE for Rima.

How COOL is that?

Plus, the interactive fullscreen WP slider plugin (Slider Revolution) is such a stunner. Instant attention-grabber!

As you can tell, I’m pretty excited about Rima – start your blog today!

Rima features:


10. Malina

malina wordpress fashion blog theme
So, do you have a favorite way to style your look at the moment? Are you loving more colorful fashion?

Or you are into the traditional cuts and colors?

Share your thoughts regularly on the impressive Malina WordPress fashion blog theme!

It’s worth mentioning that Malina offers total design and content freedom due to the COOL Elementor (the best tool for creative work).

Plus, in my opinion, it’s a must to include custom widgets: about me, social media, and subscription. Also, be smart with header & footer info – a great benefit for your site + better engagement.

And HEY, Malina customer support has your back 24/7 (insane!).

Malina features:

  • 4,700+ sales
  • 4.7+ star ratings
  • Quick shop creation
  • Minimalist design
  • Price: $59 (may vary)

11. Gillion

gillion wordpress fashion blog theme
Some things are really special and worth every $ – like a Gillion WordPress fashion blog theme. I know you all are going to LOVE it!

Simply choose the pre-made demo you like and install it with one click.

PRESS the button. Done!

Gillion’s pleasant treat of more than 50 blog elements is just PERFECT. Of course, everything you touch is intuitive and user-friendly (Hi beginners & Welcome advanced users).

Mobile optimized header styles come with a smart option to add a top bar to each of them.

Plus versatile (all-purpose) layouts will take your content and give it a modern style.


BTW: Gillion is also speed and SEO optimized (GREAT basics).

Gillion features:

  • 4,300+ sales
  • 4.6+ star ratings
  • Bookmarking system
  • Works with Elementor & WPBakery
  • Price: $55 (may vary)

12. Aden

aden wordpress fashion blog theme
If you’re unsure about using Aden WordPress fashion blog theme, here’s a little secret.

YES, you need it!

This stylish and clean theme is fully responsive and supports all modern browsers. And your visitors will also enjoy an AWESOME and smooth display of your site on their devices.

The option to choose from various layouts, sidebars, and post formats comes super handy.

Oh boy, Aden also includes well-prepared documentation, professional customer support (just get in touch!) – and even a child theme is in the package.

Ready to jump in?

Aden features:

  • 2,200+ sales
  • 4.7+ star ratings
  • Social media integration
  • Audience overview with Google Analytics
  • Price: $16 (may vary)

FAQs About WordPress Fashion Blog Themes

What Features are Important in a WordPress Fashion Blog Theme?

For a fashion blog, it’s crucial to have visually appealing galleries to display fashion photography vividly. The theme must be responsive to ensure optimal viewing on various devices, and social media integration is key for easy content sharing.

Can I Integrate an Online Store with a Fashion Blog Theme?

Yes, many WordPress fashion blog themes are compatible with eCommerce plugins like WooCommerce, allowing you to integrate an online store into your blog.

How Customizable Are WordPress Fashion Blog Themes?

WordPress fashion blog themes typically offer a high degree of customization, including options for changing colors, fonts, layout structures, and adding custom widgets and plugins.

Are WordPress Fashion Blog Themes SEO-Friendly?

Yes, many WordPress fashion blog themes are built with SEO in mind, featuring clean, optimized code, fast loading times, and support for SEO plugins. These features help improve your site’s visibility in search engine results, attracting more visitors to your fashion blog.


Note: This article was originally published on June 13, 2022. But our team regularly reviews it and updates it with necessary improvements for accuracy.

About Author

Petra exclusively focuses on testing and reviewing WordPress themes and plugins. She built her first (dream) site in 2016. She says: “I was in the same shoes as you are now! Searching, looking, reading, deciding – slowly discovering the world of WordPress and endless possibilities of themes and plugins.” She knows her views, knowledge and experience will guide you in making the right decisions to enjoy the amazing wonders of the online world.