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10 Best WordPress Toy Store Themes (2024)

wordpress toy store themes

Are you in need of the best WordPress toy store themes to create the ultimate eCommerce website?

I’ve compiled a list of the greatest WordPress themes I gathered after extensive research and testing. (See more below.)

All these designs have EVERYTHING you need to showcase your toys and captivate more potential buyers’ attention.

You can use each theme for creating a niche or a general online toy store due to the extreme flexibility and versatility.

And you can build and design your website without touching a single string of code.

Get things moving forward NOW, boss!

How I Tested Best WP Themes For Toy Stores

As I mentioned earlier, I thoroughly tested all themes to ensure I included only the most reliable to the list.

I started with 24 themes but eliminated fourteen because they didn’t tick all the boxes.

During the testing phase, I:

  1. Installed and activated every theme on our demo website to see how beginner-friendly the initial setup process is.
  2. Used Pingdom Tools to ensure the theme loads fast because online shoppers expect your eCommerce website to load fast (every second matters!). Remember, you can also check Ales’ tutorial on how to choose a fast WordPress theme.
  3. Used Google’s Mobile-Friendly tool because the best performance isn’t achieved without 100% responsiveness. But I also tested each theme on a smartphone, tablet and desktop manually.
  4. Explored the theme’s interface and answered the following question: “Is everything easy to find?”
  5. Reviewed theme features and compared them with the official list to see if there’s any deviation (some official theme descriptions are slightly bloated).
  6. Analyzed the front-end of the theme from the visitor’s perspective – is the online store easy to navigate, do product pages deliver all the necessary information, etc.
  7. Tested compatibility with plugins (SEO plugins, image optimization plugins, caching plugins, to name a few).

QUICK-PICK: Ultimate WordPress Toy Store Themes

  • Best Overall Toy Store Theme: Juno
  • Best Toy Store Elementor Theme: BabyBo
  • Best Toy Store WPBakery Theme: White Rabbit
  • Best Kids & Toy Store Theme: Cocco
  • Best Mltipurpose Children Theme: Kids Care

You may also be interested in learning how to install a WordPress theme if you’re new to the space.

Best WordPress Toy Store Themes

1. Juno

juno wordpress toy game store theme
When it comes to toys, the Juno WordPress toy store theme doesn’t play around.

It’s not hard at all to create a GORGEOUS website with Juno. I swear just look into Elementor page builder or Gutenberg editor, and you will understand everything better.

Modern Juno includes ready-to-use demos, advanced layouts, a mega menu (here’s how to create a mega menu in WP), and newsletter popups. It’s also fully integrated with the stunning WooCommerce.

Moreover, the social media sharing option allows you to attract more customers and grow your brand awareness. We also have a tutorial on how to add social share buttons in WordPress.

Instant reach.

Also noteworthy: Juno provides step-by-step documentation and friendly customer support to assist you with silly or serious questions.

Ready? One, two, three:

Create smiles with Juno!

Juno features:


2. White Rabbit

white rabbit wordpress toy clothing store theme
All toys for boys, girls, toddlers & babies can be beautifully presented with White Rabbit theme.

This CUTE theme is fully responsive and retina-ready, guaranteeing a great user experience on all devices.

Keep in mind a fast one-click demo import is easy to customize via the excellent WPBakery page builder.

Choose from various header styles, hover effects, and layouts. See?! No holding back.

Plus, mix, match, or set up the included collection of custom widgets and shortcodes for extra functionality. You know, the important stuff.

Guys, I as well have to tell you: White Rabbit offers FREE lifetime updates! BIG YES!

White Rabbit features:

  • 570+ sales
  • 4.9+ star ratings
  • 4 gorgeous home page demos
  • Multiple practical internal pages
  • Price: $69 (may vary)

3. Cocco

cocco wordpress toy store theme
When it comes to quality design, the sweet Cocco WordPress toy store theme got you covered!

You can easily transform Flexible Cocco into any kid’s store with its charming elements, playful layouts, and attractive shop pages.

I think is really smart to set up a newsletter popup and engage with your customers on a more personal note. Remember, email marketing still plays a key role in sales, so use it intelligently!

Moreover, the video background theme option can tell the story of your business and impress visitors. Try it.

Other ideas for Cocco customization: Change colors, add animations, use the smooth scroll, set up the parallax effect, and arrange social media icons.

Are you ready?

Cocco features:

  • 1,300+ sales
  • 4.5+ star ratings
  • Easy to use in any language with your favorite WordPress translation plugin
  • Integrated testimonials for building trust
  • Price: $69 (may vary)

4. BabyBo

babybo wordpress baby toy store theme
For the website’s best selection of homepages, product layouts, Google fonts, and attractive banners, look no further than the BabyBo WordPress toy store theme.

Responsive BabyBo includes advanced Ajax shop filters, wishlist, lazy load, quick view, product variable swatches, and a mini cart. All with the purpose of helping you to sell like a PRO.

BTW: I think you should also start a blog! Write reviews of must-have children’s toys, popular games, the best gifts, and presentations of the coolest toys of the coming season!

Furthermore, I love to use a sticky header because it remains visible as you scroll up and down the site. Great feature if you ask me.

Lead the way through play with BabyBo!

BabyBo features:

  • 140+ sales
  • 5-star ratings
  • Practical mini cart
  • Advanced filters
  • Price: $59 (may vary)

5. Kids Care

kids care wordpress toy store theme
Spark imagination and creativity through the colorful Kids Care WP theme.

This multipurpose children’s theme can be transformed in any business for kids. It’s perfect for promoting and selling toys, games, education, nursery services, preschool care, and more.

Besides, you don’t need any coding or design knowledge to work with Kids Care. Hey, money saved means more money for sales stock!

And put your feet up (relax for a minute) because drag & drop page builder works like magic. Mix, match, add, remove, and change elements in real time.

And then you’re done!

Oh, but of course, you also need an engaging online form (Hi, Contact Form 7!) and the all-in-one email marketing tool MailChimp (No.1).

Make kids happy!

Kids Care features:

  • 1,300+ sales
  • 4.5+ star ratings
  • Extensive documentation & tutorials
  • Easy 1-click installation
  • Price: $69 (may vary)


kidz wordpress toy store theme
C’mon, let’s play with the KIDZ WordPress toy store theme!

Stylish KIDZ is perfect for modern online stores with its fantastic multi-column menu, beautiful gallery layout, brilliantly designed product pages, and smart Ajax technology.

KIDZ is optimized for the best performance and is SEO-ready for better Google ranking (win-win).

Oh, and you even get a child theme in the bundle.

Besides, I think it is really clever to display happy-customer testimonials on your site. Simple fact: this is the fastest way to earn your visitors’ trust!


Did I mention the cutest thing ever? Well, you also get custom baby icons! Awwwww …

KIDZ features:

  • 1,900+ sales
  • 4.5+ star ratings
  • Excellent speed & performance
  • Clean & compelling product pages
  • Price: $39 (may vary)

7. Kidsy

kidsy wordpress baby toy store theme
Playful Kidsy WordPress toy store theme is where the best toys come from. Hop on!

You can choose from eight ready-to-use demos for a quick and comfortable start. Kidsy literally includes everything you need for an amazing online store.

Remember, you can display a HUGE range of must-have children’s toys at family-friendly prices with brilliant features and thoughtful design.

What a dream.

Moreover, due to multi-currency and multi-language support, you can run a multilingual website and do business with people from all over the world.

Pretty COOL, right?

BTW: Slider Revolution is one of my favorite plugins. You will showcase your ideas, offers, and best sellers in an attractive and modern way. It will bring you much joy, friends.

Your WOW Kidsy!

Kidsy features:

  • 290+ sales
  • 4.8+ star rating
  • Ajax sidebar cart (my fav type of shopping carts!)
  • 360-degree product view
  • Price: $59 (may vary)

8. BerryKid

berrykid wordpress toy store theme
Put kids first with the colorful BerryKid toy store theme.

You can effortlessy alter this adorable theme to all your business goals and wishes. Even if it’s Monday, you can totally do this!

Due to pre-made BerryKid design, handy tools, and professional customer support, you have a huge advantage over the competition before you even start.

I love that you can also create a variety of hot deals and seasonal discounts with a countdown timer.

Furthermore, you can play with and try unlimited button styles, various sidebar variations, amazing parallax theme effect, and vast color options before you go live.

Because having fun is the best way to learn!

BerryKid features:

  • 390+ sales
  • 4.1+ star ratings
  • Start a kids-first blog
  • Hot deals & countdown timer
  • Price: $49 (may vary)

9. PlayGrow

playgrow wordpress toy store theme
Unlock kids’ creativity, curiosity, and skills with awesome toys! YES, the PlayGrow WordPress toy store theme is focused on little ones and their families.

Elegant and modern shop pages are beautifully designed and full of small joyful details. Plus, the brilliant Elementor aids you in adjusting PlayGrow look to all your expectations.

And here you go: Portfolio layouts, social media icons, pre-made header & footer, mega menu, and banners, coming right up. It’s all yours. Hurray!

Moreover, PlayGrow also offers a blog design for the introduction of the most popular toys, including games, active play sets, best sellers, and educational accessories.

You can also share tips about age-appropriate toys, building block tricks, and gift guides.

Enjoy endless fun with PlayGrow!

PlayGrow features:

  • 180+ sales
  • 4.4+ star ratings
  • Multiple predefined shortcodes & widgets
  • Minimal & cute design
  • Price: $79 (may vary)

10. Aki

aki wordpress toy store theme
Make playtime a blast with the attractive Aki WordPress toy store theme.

Aki offers the smooth creation of a family concept online store and secure payment. Plus, you can design and sell various gift vouchers and even offer membership plans.

There’s just SO much to tell!

Think about it, why would you just sell toys, games, or children books if you can even rent them out? Yup, everything is possible with clever Aki.

Furthermore, timeless plugins are neatly packed with Aki. Get the most out of WPBakery, Slider Revolution, Contact Form 7, MailChimp, and WooCommerce. I hope you love them (like me!).

The cherry on top is, for sure, SEO optimization.

Aki is family-approved!

Aki features:

  • 250+ sales
  • 4.8+ star rating
  • Instagram shop
  • Ajax add to cart
  • Price: $59 (may vary)

FAQs About WordPress Toy Store Themes

What Features Should a WordPress Toy Store Theme Have?

A WordPress theme for a toy store should have a vibrant and kid-friendly design, with easy navigation and a responsive layout. Features like product sliders, colorful banners, and a playful font are essential. Integration with eCommerce plugins like WooCommerce, multiple payment gateways, and a secure shopping cart are also important for smooth transactions.

Is Customization Easy in WordPress Toy Store Themes?

Yes, most WP toy store themes offer effortless customization options. This includes changing colors, fonts, and layout options through a theme customizer. Some themes also provide drag-and-drop page builders for more advanced customization without needing coding skills.

Are WordPress Toy Store Themes Mobile-Friendly?

Yes, the majority of modern WordPress themes, including those for toy stores, are designed to be mobile-friendly. This means the theme will automatically adjust its layout and content to fit various screen sizes, ensuring a good user experience on both desktop and mobile devices.

How Important is SEO in WordPress Toy Store Themes?

SEO is vital for WordPress toy store themes. Good SEO practices help the store rank higher in search engine results, making it more visible to potential customers.

Can I Integrate Social Media into My WordPress Toy Store Theme?

Yes, social media integration is a common feature in WordPress toy store themes. This lets you link your social media profiles, display the latest posts, and enable sharing options on product pages.


Note: This article was originally published on June 5, 2023. But our team regularly reviews it and updates it with necessary improvements for accuracy.

About Author

Petra exclusively focuses on testing and reviewing WordPress themes and plugins. She built her first (dream) site in 2016. She says: “I was in the same shoes as you are now! Searching, looking, reading, deciding – slowly discovering the world of WordPress and endless possibilities of themes and plugins.” She knows her views, knowledge and experience will guide you in making the right decisions to enjoy the amazing wonders of the online world.