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16 Common Beginner WordPress Mistakes (To Avoid)

wordpress mistakes

Here are the common beginner WordPress mistakes and how to avoid them, which I see newbies make through my 10+ years of involvement in WP.

WordPress offers a plethora of options to make your site unique and appealing.

But, AH, the journey is not without its bumps and hurdles, is it?

When you’re new to the WordPress world, it’s quite common to make mistakes.

We’ve all been there, feeling a mix of enthusiasm and a tiny bit of overwhelm. (But mistakes can be our best teachers.)

However, avoiding these common beginner blunders is crucial.

Mistakes can lead to issues like decreased site performance, security vulnerabilities, or even data loss.


This post covers:

By steering clear of these pitfalls, you can ensure a smoother and more enjoyable WordPress experience.

Let your site shine and keep those digital headaches at bay.

So, are you ready to dive in and start your WordPress adventure on the right foot?

Common Beginner WordPress Mistakes

1. Choosing The Wrong Hosting Plan

Choosing the wrong hosting can lead to a series of digital woes like slow site speed, frequent downtimes, and, oh no, even security vulnerabilities.

Why the Right Hosting Plan is a Big Deal

The right hosting plan is crucial because it determines how well your site will run, how much data it can handle, and how secure it will be from those nasty cyber threats.

Getting it right from the start sets the tone for a hassle-free and fruitful WordPress experience.

The Downside of a Poor Choice

Choosing the wrong hosting can be like building your house on sand — it might look nice at first, but it can’t stand for long.

It can lead to slower load times (and we all know how we feel about slow websites, right?), less uptime, and even potential data loss.

Tips for Choosing Wisely

Here are some quick tips to help you make the right choice:

  1. Identify your needs: Assess your website needs, like traffic, performance, and storage.
  2. Research hosting types: Explore options like shared, VPS, dedicated, and managed WordPress hosting.
  3. Check reviews & ratings: Look for hosting providers with stellar reviews and reliable customer support.

2. Ignoring Updates

Let’s talk about something we often tend to procrastinate on—updates!

Yes, those little notifications on your WordPress dashboard asking you to update your WordPress, theme, or plugins. They are crucial!

Why Bother with Updates

Updates are like your site’s vitamins — they keep it healthy and in tip-top shape!

They often come with improvements, new features, and, most importantly, security enhancements.

Keeping WordPress and its components updated ensures you protect your site from vulnerabilities and optimize its performance.

The Risky Business of Ignoring Updates

Ignoring updates can be quite a gamble. Your site becomes an easy target for hackers and malicious attacks.

Plus, outdated components can cause compatibility issues, leading to poor site performance or even breaking your site.

Keeping Everything Up-to-Date

Luckily, keeping things updated is pretty straightforward:

  1. Regularly check for updates: Log in to your WordPress dashboard frequently and look out for update notifications.
  2. Backup before updating: Always backup your site before applying updates to avoid any data loss.
  3. Set a schedule: Make a habit of scheduling a specific time to manage and apply updates consistently.

3. Using Weak Passwords

Let’s dive into a topic that might seem simple but is oh-so-important — passwords!

Just like you wouldn’t use a flimsy lock on your front door, you shouldn’t use a weak password for your site.

Why Strong, Unique Passwords Are a Must

Strong passwords are like robust locks — they keep unwanted visitors out.

A complex and unique password is crucial to safeguard your site from unauthorized access and potential malicious attacks.

It’s a small step that adds a significant layer of protection to your digital space!

The Perils of Weak Passwords

A weak password is an open invitation to hackers.

These passwords can lead to unauthorized access, data breaches, and even loss of control over your site.

Crafting the Perfect Password

But fear not, creating a strong password is easier than you think! Here are a few tips:

  1. Mix it up: Use a combination of letters (both uppercase and lowercase), numbers, and special characters.
  2. Go long: The longer, the better! Aim for at least 12 characters.
  3. Avoid the obvious: Avoid easily guessable passwords like “password123” or “admin.”

4. Not Setting Up Backups

Something we often think we’ll never need but absolutely do — backups.

It’s like having a safety net for your website; you have a copy to restore if anything goes wrong. Isn’t peace of mind a lovely thing?

The Lifesaving Role of Backups

Having backups is like having a life jacket for your website. It’s your safeguard against data loss due to errors, hacks, or unexpected issues.

Regularly backing up your site ensures you can quickly restore it to its glory if anything goes awry.

Note: Many hosting providers offer backups (daily or weekly).

The Aftermath of No Backups

If something catastrophic occurs, you could lose all your hard work, and rebuilding can be a time-consuming and heartbreaking task.

Imagine losing all those hours of dedication and creativity.

Setting up Your Safety Net

Thankfully, setting up automated backups is a breeze! Here are a couple of friendly suggestions:

  1. Choose a reliable plugin: Opt for a reputable WordPress backup plugin.
  2. Schedule regular backups: Automate backups to run daily, weekly, or bi-weekly, depending on your site’s activity level.
  3. Store backups safely: Keep your backups in a secure and separate location, like cloud storage services or an external drive.

5. Overlooking SEO

SEO, or Search Engine Optimization, is what helps your awesome content get discovered by people around the world through search engines.

Understanding the Magic of SEO

SEO is like the compass that guides internet wanderers to your site.

It’s all about optimizing your website so that search engines, like Google, can understand what’s on your pages and connect users to your content.

It’s crucial because, without it, your amazing creations might remain unseen in the vast ocean of the internet.

Common SEO Slip-ups

Many beginners might not give SEO the attention it deserves, resulting in a website that’s hard to find.

Ignoring SEO is like baking a delicious cake but forgetting to send out the invites — it doesn’t matter how good it is if no one knows about it.

Boosting Your Site with SEO

Here are some simple steps to sprinkle some SEO magic on your site:

  1. Use SEO plugins: Tools like Yoast SEO can guide you in optimizing your content and settings.
  2. Optimize your images: Use alt tags and compress your images for faster page loading.
  3. Craft quality content: Regularly publish well-written, valuable, and keyword-optimized content.

6. Selecting The Wrong Theme

Now, let’s discuss decorating your WordPress home with the right theme.

It’s the fun part of deciding how your site looks and feels. But choosing the wrong WordPress theme can be like wearing an ill-fitting outfit — it just won’t work.

How Your Theme Shapes Your Site

A well-chosen WP theme will make your content pop and ensure your site is user-friendly, responsive, and functional.

It’s the frame that showcases your masterpiece.

Choosing The Right Theme

Selecting a theme without considering its impact can lead to a disjointed and unappealing site.

Here’s what to look for when theme shopping:

  1. Responsiveness: Ensure it looks good on devices of all sizes.
  2. Customization options: Look for themes that allow you to tweak the design to suit your needs and preferences.
  3. Speed: Opt for lightweight themes that won’t slow down your site.

Finding Trustworthy Themes

Embarking on the theme hunt? Consider reputable providers like:

  1. It’s the official source and has many well-coded themes. (Do you know what is a WordPress repository? Find out now!)
  2. ThemeForest: A popular marketplace with a wide variety of themes for every niche.
  3. StudioPress: Known for creating high-quality, SEO-friendly themes.

Here are a few handy tutorials if you’re searching for something specific:

7. Using Too Many Plugins

Just like spices in a dish, too many plugins can overwhelm and ruin the experience!

Sprinkling Plugins Wisely

Plugins are like the special ingredients that can turn your basic site into a gourmet feast, offering extra features and functionalities.

However, striking the right balance is key.

You wouldn’t want to drown your dish in salt, would you?

The Pitfalls of Plugin Overload

Overloading on plugins can create a recipe for disaster.

It can lead to slow site speed, conflicts between plugins, and security vulnerabilities.

Smart Plugin Management

Here are some friendly tidbits on managing your plugins smartly:

  1. Be selective: Only install plugins that you really need and will actively use.
  2. Quality over quantity: Choose well-coded and well-supported plugins. (Learn how many WordPress plugins are too many.)
  3. Keep them updated: Regularly update plugins to maintain security and functionality.

8. Ignoring Website Speed & Performance

Why Speed and Performance Matter

A swift, smoothly running website is like a well-oiled machine — it makes for a delightful user experience and can even boost your SEO rankings.

If your site is the slow and clunky kind, visitors might just hop off before even seeing your awesome content.

Common Speed Bumps

There are a few things that can put the brakes on your site’s speed, like heavy images, too many ads, or poorly coded plugins.

It’s like carrying excess baggage — it slows you down.

Revving Up Your Website

Turbocharging your website is totally doable with these strategies:

  1. Optimize images: Compress images to reduce their file size without losing quality.
  2. Use caching: Employ WordPress caching plugins to store and swiftly deliver your frequently used content.
  3. Choose a fast theme: Opt for a lightweight, well-coded theme.

9. Neglecting Mobile Responsiveness

Responsiveness is like having a universal key that opens your site to users regardless of their device.

The Imperative of Mobile-Friendly Sites

In our fast-paced, mobile-driven world, having a site that looks and works great on mobile devices is non-negotiable!

It’s the gateway to reaching a vast audience who are on the go and prefer accessing content via their smartphones.

The Fallout of Overlooking Mobile Responsiveness

If your site isn’t mobile-friendly, it’s like having a door that’s too narrow — many visitors simply can’t get in.

This not only loses you potential audience and customers but can also affect your site’s SEO rankings adversely.

Crafting a Mobile-Responsive Haven

Making your site welcoming for mobile visitors is a breeze with these tips:

  1. Choose a responsive theme: Opt for themes designed to be mobile-friendly from the get-go (luckily, most modern themes are).
  2. Test on various devices: Regularly check your site’s appearance and function on different screen sizes and resolutions. (You can also use Google’s Mobile-Friendly Test tool.)
  3. Optimize images & text: Ensure your content is easily viewable and navigable on smaller screens.

10. Not Configuring Permalinks Properly

Permalinks are the unique URLs to your pages and posts and act like the address to your online home.

(Don’t forget to check what is a WordPress slug.)

Understanding the Role of Permalinks in SEO

Permalinks aren’t just addresses — they’re also signposts that help search engines understand the structure and content of your site.

Properly structured permalinks are like clear, well-placed road signs leading visitors and search engines straight to your content!

Common Permalink Pitfalls

Using unclear or messy permalinks is like having a confusing or missing signpost — it can mislead visitors and search engines alike.

Often, beginners might leave permalinks in their default setting, which isn’t very SEO-friendly.

Setting Up Permalinks the Right Way

Crafting the perfect permalink is as easy as pie with these steps:

  1. Choose a clear structure: Go to Settings > Permalinks and select “Post name” for a clean, concise URL structure.
  2. Be descriptive: Include relevant keywords that describe the content accurately. (I usually use the may keyword in the URL.)
  3. Keep it simple: Avoid using special characters or overly complex structures.

You may also be interested in our tutorial on how to regenerate permalinks in WordPress.

11. Overlooking User Experience (UX)

User Experience, or UX, is how your visitors feel and interact with your site.

It’s like the hospitality of your online home!

Unraveling the World of UX

UX is the soul of your site — it’s about creating a friendly, intuitive, and enjoyable environment for your visitors.

It’s crucial because a delightful UX can turn casual visitors into loyal fans and customers. But epic UX also contributes to better SEO.

Typical UX Blunders

Some common missteps include cluttered layouts, confusing navigation, and slow load times.

It’s like inviting guests over but having a messy home with no room to relax — it can make visitors want to leave immediately.

Enhancing the User Journey

Creating a welcoming and smooth user experience is a joy with these practical tips:

  1. Simplify navigation: Make it easy and intuitive for visitors to explore your site.
  2. Prioritize clarity: Opt for clear, readable fonts and concise, compelling content.
  3. Optimize load times: Ensure your site loads swiftly to keep your visitors engaged.

12. Not Optimizing Images

The Role Of Images In Website Engagement

Images are the strokes of color on the canvas of your site, engaging visitors and making content more relatable and enjoyable.

A well-placed, high-quality image is like a warm smile welcoming your guests — it makes them feel at home.

Unoptimized Images Can Affect Website Performance

However, heavy, unoptimized images can be like anchors, dragging down your site’s speed and performance.

It’s like having overstuffed luggage — you may have everything you need, but it’s a burden to carry around.

Guidelines For Image Optimization

Optimizing your images is like packing light and smart — here’s how you can do it:

  1. Compress images: Use tools like TinyPNG to reduce file sizes without losing quality. You can also use any of these amazing WordPress image optimization plugins to automate the process.
  2. Choose the right format: JPG is great for photos, while PNG is best for images with transparency.
  3. Use responsive images: Ensure images look good on devices of all sizes by using responsive image solutions.

But you can take things to the next level by going through our in-depth tutorial on how to optimize images for WordPress.

13. Not Using Analytics

Analytics is the tool that helps you navigate through the landscape of your website’s performance and user engagement.

Unlocking the Power of Analytics

Analytics is like the heartbeat monitor for your site, revealing what’s working well and what needs a tweak.

It’s crucial as it allows you to understand your audience better and refine your strategies for higher engagement and growth.

The Ripple Effect of Skipping Analytics

You may (and likely will) drift aimlessly without realizing what’s holding you back if you neglect analytics.

Without insights, improving and growing become challenging tasks.

Harnessing Analytics for Success

Steering your site in the right direction is breezy with these steps:

  1. Integrate tools: Embed analytics tools like Google Analytics to start gathering valuable data. (Here’s how to install Google Analytics in WordPress.)
  2. Set clear goals: Know what you want to achieve and monitor the relevant metrics regularly.
  3. Act on insights: Use the data to refine your strategies, improve user experience, and boost your site’s performance.

14. Ignoring WordPress Security

WordPress site security is the guardian that keeps unwanted intruders at bay, protecting your online kingdom.

Understanding the Importance of Security

Security is the bedrock on which your site stands firm.

A secure site is like a safe haven for your visitors, creating a trustworthy environment where they feel comfortable interacting and sharing.

Common Security Mistakes And Their Consequences

Ignoring security is like leaving your doors unlocked; you never know who might wander in.

Security lapses can lead to data breaches, loss of reputation, and can even have legal repercussions.

Strategies For Enhancing WordPress Security

Fortifying your site is a straightforward quest with these strategies:

  1. Keep everything updated: Regularly update WordPress, themes, and plugins to patch vulnerabilities.
  2. Use strong passwords: Opt for complex, unique passwords and change them periodically.
  3. Install security plugins: Leverage plugins like Wordfence to add an extra layer of protection.

You’d also want to get familiar with the most common WordPress vulnerabilities and how to fix them.

15. Forgetting About Regular Maintenance

A regular tune-up keeps the engine of your site purring smoothly.

The Essence of Regular Upkeep

Regular maintenance is like the regular watering and pruning for the plant of your site — it keeps it healthy, blooming, and growing.

Regular tune-ups ensure optimal performance, preventing small issues from growing into big problems.

Risks Associated With Neglecting Maintenance

Skipping maintenance is like ignoring the oil light on your car’s dashboard — it might run for a while.

Still, eventually, issues will surface, possibly leading to major breakdowns, slow load times, and a poor user experience.

Your Maintenance Checklist

Keeping your site in top-notch condition is simple with this routine checklist:

  1. Update regularly: Ensure WordPress, plugins, and themes are up-to-date.
  2. Backup your site: Regular backups are your safety net in case of emergencies.
  3. Optimize database: Regularly clean your database to keep your site running smoothly.

Here are two additional articles I recommend reading:

16. Not Learning Basic WordPress Skills

Mastering the basics is the magical groundwork that empowers you to confidently create and manage your site.

Importance Of Acquiring Basic WordPress Knowledge

Learning the basics is like learning the language of a new land — it opens doors to understanding and mastery.

With foundational knowledge, you can easily navigate, create, and troubleshoot, making your WordPress journey more enjoyable and less stressful.

Risks Of Not Understanding WordPress Fundamentals

Neglecting to learn the basics can lead to unnecessary mistakes, frustrations, and could compromise your site’s functionality and security.

Resources For Learning WordPress Basics

Becoming fluent in WordPress is a rewarding adventure with these resources:

  1. Explore WordPress Codex: It’s the official WordPress documentation and a treasure trove of knowledge.
  2. Join WordPress forums: Connect with other WordPress enthusiasts, ask questions, and share experiences.
  3. Take online courses: Platforms like Udemy offer comprehensive courses for WordPress beginners.

Conclusion: Don’t Make (Too Many) Mistakes!

We’ve ventured through the myriad landscapes of common WordPress beginner mistakes — from choosing the right hosting and theme to ensuring optimal security, regular maintenance and the magical world of WordPress basics.

Each mistake has its antidote.

A sprinkle of knowledge, a dash of attention, and a dose of regular care can keep the most common pitfalls at bay for a smoother WordPress adventure.

Remember, WordPress is a land of ENDLESS learning and exploration.

Each day can bring new lessons, new solutions, and new ways to create beautiful, functional, and secure sites.

Embrace the journey, and don’t be afraid to dive deeper into the WordPress universe.

You’re now equipped with new knowledge to let your WP site sine brightly, reflecting the care, passion and expertise.

FAQs About WordPress Mistakes

Why is choosing the right hosting plan so crucial?

Choosing the right hosting plan is vital as it affects your website’s speed, security, and performance, directly impacting user experience and SEO.

Can I ignore WordPress, theme, and plugin updates?

Ignoring updates can leave your site vulnerable to security risks and compatibility issues, so it’s essential to regularly update all your WordPress site’s components.

How does using weak passwords affect my WordPress site?

Weak passwords are easier for hackers to crack, putting your site at risk of unauthorized access, data breaches, and potential loss of control over your website.

Is it necessary to backup my WordPress site regularly?

Regular backups are crucial as they act as a safety net, allowing you to restore your site in case of accidents, hacks, or data loss.

Why is optimizing images important for my WordPress site?

Optimizing images is essential as it reduces load times and bandwidth usage, improving both user experience and SEO rankings.

How does neglecting mobile responsiveness affect my site?

Neglecting mobile responsiveness can lead to poor user experience for mobile visitors, potentially affecting traffic and search engine rankings.

How often should I perform regular maintenance on my WordPress site?

Regular maintenance, including updates, backups, and database optimization, should be performed routinely, ideally at least once a month, to ensure optimal site performance and security.

Why should I learn the basic skills of WordPress?

Learning basic WordPress skills empowers you to build, manage, and troubleshoot your site effectively, reducing reliance on external help and minimizing the risk of errors and issues.

How does overlooking SEO affect my WordPress site’s visibility?

Overlooking SEO can result in lower search engine rankings, reducing your site’s visibility, organic traffic, and overall reach to potential audiences.

What are the risks associated with using too many plugins?

Using excessive plugins can lead to compatibility issues, slower website speeds, increased security vulnerabilities, and a cluttered and confusing admin area.

About Author

Rok decided to put his original approach and vision into action by starting ULTIDA, thanks to his extensive experience with web development and design since 2011. Working with 100s of clients made his subconscious mind think of nothing but themes, HTML, plugins, mockups, etc.